Social Dutch - The Social Media Agency - Social media use in the Netherlands 2019

What does the social media landscape look like in 2019? Which platforms are growing and which platforms are dropping? See it in our infographic!

The most important observations:

  • Instagram is growing strongly, while Facebook is decreasing in number of users. Facebook as a group remains stable.
  • Facebook still has more than 10 million users in the Netherlands and remains a very important social medium. Instagram is about half of that.
  • Especially under the age of 40, people are turning away from Facebook. Trust plays an important role in this.
  • The decline in usage on Twitter continues.
  • Also in the use of Snapchat has dropped.

These figures come from the National Social Media survey January 2019 carried out by Newcom Reseach & Consultancy


 Social media gebruik NL EN 2019



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